Business Northumberland, a business support organisation made up of a team of specialists passionate about helping businesses across Northumberland and the North East understand how to use digital technology to grow their business, have seen demand for their support soar since lockdown began.
Following Government advice and with lockdown looming Business Northumberland were quick to get their support online and still accessible for businesses. The digitally focused workshops which are usually delivered in locations across Northumberland have now being streaming live to businesses across the county since mid-March and they proving very popular with sell out dates every week.
The Business Northumberland team have now delivered over 40 digitally focused workshops to nearly 400 delegates across Northumberland.
With a range of digitally focussed subjects as well as a focus on digital adoption, such as the use of Microsoft Teams and weeks dedicated to Google applications including Google Data Studios and Google Search Console, the team have been quick to adapt to the needs of businesses during the pandemic.
Business Northumberland recently held a week of digital marketing workshops specifically designed for tourism businesses across Northumberland to support them to re-emerge, restart, refresh and recover.
The programme has now received National recognition with other support agencies across the country calling on Business Northumberland to help them take their own support online.
The fully funded business support programme provides support to small and medium enterprises across the North East who are looking to sustain and grow their business online and help them understand how embracing digital technology can transform their business. Business Northumberland is funded by the European Regional Development Fund and Advance Northumberland, so there is no cost to eligible businesses when accessing the support.
The expert training, set up by Business Northumberland and delivered by Digital Allies and Lara Mellor Training and Consultancy, ensures local organisations have the opportunity to increase the visibility of their business online, covering 5 key topics; Digital Marketing, Websites & SEO, eCommerce, Social Media and Microsoft Office.
Business Northumberland says: “In light of the current situation and the impact it is having on businesses, I am so proud of the whole team working hard to ensure Business Northumberland can continue to offer digital support to SMEs across the North East, and to help them adapt to the new way of business.”
Looking forward, the support programme plans to deliver a hybrid of online and face to face workshops.
“The feedback from the workshops has been phenomenal, and although staff members and delegates are keen to return to face to face events, the offer of virtual workshops eliminates the geographical issues we often face covering such a large County”.
If you’re a local SME business based in Northumberland or the wider North East region, head over to the Business Northumberland website and register.