Get to know Google Analytics and the benefits of measuring how your website is performing.
Install Google Analytics correctly and understand the importance of generating accurate data to help measure the outcomes of your digital marketing.
Understand Google Analytics and how to read it to draw accurate conclusions about consumer behaviour on your website.
Attendees must have access to their website and Google Analytics installed. Attendees must bring a laptop to the session.
All attendees must be registered to the Business Northumberland programme prior to the workshop.
Registered businesses will receive an email with a link inviting them to Microsoft Teams where they will be able to attend the workshop!