BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Business Northumberland - ECPv6.10.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.businessnorthumberland.co.uk
X-WR-CALDESC:Events for Business Northumberland
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20250101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20250320T093000
DTEND;TZID=UTC:20250320T123000
DTSTAMP:20260501T003052
CREATED:20250303T113636Z
LAST-MODIFIED:20250303T113636Z
UID:1538-1742463000-1742473800@www.businessnorthumberland.co.uk
SUMMARY:Tourism Week: Tackling Technical SEO for Small Businesses
DESCRIPTION:This session is relatively technical by nature. One of the three component pillars of effective SEO\, the technical aspects of SEO are paramount in order to increase visibility within the search engines.\n\nThis workshop covers:\n● Introduction to the concepts of Technical SEO\n● Technical SEO components\n● How to conduct an initial technical website SEO audit\n● Technical SEO Checklist\n\nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here. 
URL:https://www.businessnorthumberland.co.uk/event/tourism-week-tackling-technical-seo-for-small-businesses-2/
LOCATION:Online
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/ydf-31-scaled-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T093000
DTEND;TZID=UTC:20250319T123000
DTSTAMP:20260501T003052
CREATED:20250303T112325Z
LAST-MODIFIED:20250303T112403Z
UID:1528-1742376600-1742387400@www.businessnorthumberland.co.uk
SUMMARY:Tourism Week: Developing Your Marketing Strategy
DESCRIPTION:Join Scott Goodacre from Scott Digital for a workshop to help your marketing strategy for your business!\n\nThis workshop will introduce marketing\, explain how to establish your audience\, and give you a framework for organising and planning your approach.\n\nThis workshop will touch on the STP model (segmentation\, targeting\, positioning) and I’ll explain how you can use it to promote yourself!\n\n\nHow to develop an audience segment.\nEstablishing your business’s brand.\nPlan your marketing for the next 12 months and beyond.\n\nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here. 
URL:https://www.businessnorthumberland.co.uk/event/tourism-week-developing-your-marketing-strategy/
LOCATION:Online
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/NAT_1034-scaled-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T133000
DTEND;TZID=UTC:20250318T173000
DTSTAMP:20260501T003052
CREATED:20250303T112050Z
LAST-MODIFIED:20250305T172728Z
UID:1525-1742304600-1742319000@www.businessnorthumberland.co.uk
SUMMARY:Tourism Week: Achieving Marketing Actualisation Using Artificial Intelligence
DESCRIPTION:Artificial Intelligence tools are permeating every aspect of daily life. Small businesses can harness the power of these tools to help with their day-to-day tasks. \n● Introduction to AI\n● Pros and cons of using AI\n● How can small businesses harness the power of AI in their marketing\n● Demonstration of relevant AI tools\n● Creating an AI checklist \nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here. 
URL:https://www.businessnorthumberland.co.uk/event/tourism-week-achieving-marketing-actualisation-using-artificial-intelligence/
LOCATION:Online
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/AdvanceNorthumberland-Alnwick-Oct23-RJMPhotography-141.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250317T100000
DTEND;TZID=UTC:20250317T130000
DTSTAMP:20260501T003052
CREATED:20250303T111757Z
LAST-MODIFIED:20250303T114720Z
UID:1521-1742205600-1742216400@www.businessnorthumberland.co.uk
SUMMARY:Tourism Week: Photography Workshop
DESCRIPTION:Tourism Week: Photography Workshop\nJoin us at The Sill: National Landscape Discovery Centre for a hands-on photography workshop designed specifically for tourism businesses looking to enhance their visual storytelling. Led by RJM Photography\, this engaging session will provide practical skills and expert insights to help you capture stunning images that showcase your business and Northumberland’s breathtaking landscapes. \nWhat You’ll Learn:\nMastering Composition – Learn how to frame and compose eye-catching shots that highlight your business\, accommodation\, or attraction.\nUsing Natural Light – Discover techniques for making the most of Northumberland’s stunning natural light in your photography.\nSmartphone Photography – Tips on using smartphones to create high-quality images for social media and marketing and websites.\nBrand Storytelling Through Photography – Understand how to craft a visual identity that attracts and engages potential visitors. \nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here. 
URL:https://www.businessnorthumberland.co.uk/event/tourism-week-photography-workshop/
LOCATION:The Sill: National Landscape Discovery Centre\, Bardon Mill\, Hexham\, Northumberland\, NE47 7AN\, United Kingdom
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/Photography.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250304T100000
DTEND;TZID=UTC:20250304T120000
DTSTAMP:20260501T003052
CREATED:20250303T105336Z
LAST-MODIFIED:20250303T113409Z
UID:1497-1741082400-1741089600@www.businessnorthumberland.co.uk
SUMMARY:Increase your Confidence with Networking and Write the Perfect Pitch
DESCRIPTION:In this workshop\, Business and Mindset Coach\, Sam Hook of Uniquethinking will help you to improve your effectiveness and increase your confidence when networking. \nIn this workshop you will learn to: \n\nWorking on your mindset before you network to feel more confident and reduce anxieties\nTips and techniques to get the most from your networking experience\nHow to prepare a 90 second pitch to promote what you do\nHow to follow up after networking\n\nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. \nRegister here.
URL:https://www.businessnorthumberland.co.uk/event/increase-your-confidence-with-networking-and-write-the-perfect-pitch/
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/Sam-Hook.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250303T080000
DTEND;TZID=UTC:20250303T170000
DTSTAMP:20260501T003052
CREATED:20250303T112540Z
LAST-MODIFIED:20250303T112540Z
UID:1531-1740988800-1741021200@www.businessnorthumberland.co.uk
SUMMARY:Tourism Week: Tackling Technical SEO for Small Businesses
DESCRIPTION:This session is relatively technical by nature. One of the three component pillars of effective SEO\, the technical aspects of SEO are paramount in order to increase visibility within the search engines.\n\nThis workshop covers:\n● Introduction to the concepts of Technical SEO\n● Technical SEO components\n● How to conduct an initial technical website SEO audit\n● Technical SEO Checklist\n\nThis event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here. 
URL:https://www.businessnorthumberland.co.uk/event/tourism-week-tackling-technical-seo-for-small-businesses/
LOCATION:Online
CATEGORIES:Growth & Resilience
ATTACH;FMTTYPE=image/jpeg:https://www.businessnorthumberland.co.uk/wp-content/uploads/2025/03/ydf-31-scaled-1.jpg
END:VEVENT
END:VCALENDAR