This workshop will introduce marketing, explain how to establish your audience, and give you a framework for organising and planning your approach.
This workshop will touch on the STP model (segmentation, targeting, positioning) and I’ll explain how you can use it to promote yourself!
- How to develop an audience segment.
- Establishing your business’s brand.
- Plan your marketing for the next 12 months and beyond.
This event or resource is for eligible businesses that have been approved on the Northumberland Small Business Service. Register here.
